Turn Page notifications on your profile on to receive updates King Johnnie Casino Facebook Page about your Facebook Business Page even when you’re logged into your personal profile. If you’d like to connect with customers using WhatsApp, you can add a WhatsApp button at this point. Just enter your WhatsApp number and get a confirmation code to enter. As we explain in our post on the best image sizes for all social networks, your profile image should be 170 x 170 pixels (but will appear as 128 x 128 on smartphones). Press the blue Create Page button when you’re ready to move on to the next step. You need a Facebook Business Page to run Facebook ads, open a Facebook shop, or create a Facebook Group managed by your brand.
- Facebook allows users to create pages about almost anything — including businesses, public figures, or organizations.
- Sprout makes it easier to get more out of your Facebook business Page, even if you’re at the beginner level.
- Here’s where you tell people how to reach you more directly.
Other Facebook Business Page Resources
An optimized Facebook Business Page makes it easier for people to discover and interact with your brand online. Otherwise, you’re gonna start losing followers as quickly as you get them because they’re not getting any value from your page. If you want a free, custom marketing proposal and quote, fill out our contact form today. And if you skipped steps before, Facebook will prompt you to go back and complete them there in the left upper corner of the page. After that, you can hit Next, and it will encourage you to invite all of your Facebook friends to like your page.
Your cover image should capture the essence of your brand and convey your brand personality or highlight a current campaign. Facebook recommends you choose an image that’s 851 x 315 pixels. Check out our social media specs cheat sheet for details on how it will appear on different devices. You can access these resources either from the left-hand menu of your business Page or by typing business.facebook.com into your browser. From there, you can connect your Instagram account, explore analytics for your business Page, begin running ads and more. To create a Facebook business Page, you first need to have a Facebook profile.
Step 7: Set your notification preferences
In that case, you may need to get creative, such as adding your city to make it more specific. Once you create an account, you’ll see a menu on the left-hand side of your newsfeed that looks like the one below. …so that you don’t have to worry about it and you can just focus on your business, we do that for small businesses every single day. Depending on what you select, Facebook may have you add something such as the website URL you want to direct people to after they click on that button. Use the cover photo to include a photo of your dog if you want along with anything specific you want to promote.
And then the profile photo is a square, 170 x 170 pixels. Keep in mind that this shouldn’t be your personal information. Now, we selected bank for our fake page here so it’s prompting us to enter an address. But if you selected a category that doesn’t warrant a brick-and-mortar, it may not ask for this. …read to the end of this post because we’re sharing a step-by-step tutorial on how to create a new Facebook page along with important tips to keep in mind along the way. Schedule all your social posts and track their performance in one dashboard.
The profile photo should be your logo, while the cover photo should be branded and give the followers a CTA. “Facebook Pages remain a powerful tool for brands to establish credibility, engage communities, and drive results,” says Laura Mikulski, senior growth strategist. Use Quick Search to discover trending hashtags, brands and events anywhere in the world, or dive deeper for personalized insights on your brand to guide your Facebook Page strategy. You can track what people are saying about you, your top competitors, your products — up to two keywords tracking anything at all over the last 7 days.
It can foster a community around your brand, let you interact with customers in real time and cost-effectively market what you have to offer. And you’re not encouraging that if your profile photo and cover photo don’t represent your business. You can use this collection of business tools to run ads, use Facebook Commerce features, and connect your Facebook and Instagram business accounts. It also features tools for planning, creating, analyzing, and posting content across both platforms.
You can delete a page directly from the Facebook app — just make sure you’re logged into the account with admin access. You could ask users to visit your website, follow your Page or contact you. Facebook is still the most popular social media network in the world as of 2025, with an average of more than 3 billion active monthly users.
However, mobile users will see 640 pixels wide by 360 pixels tall. We can’t tell you how many times clients come to us and when we look at their Facebook page cover photo on our phone, the words are cut off or someone’s head is cut off. And when you’re ready to share insights with the team, it’s easy to quickly generate beautifully designed reports.